How Businesses Can Survive A Hurricane
Posted on October 30 2012[caption id="attachment_1420" align="alignnone" width="640"] Park Slope, Brooklyn, New York City[/caption] The company I work for full time was featured in an article in Forbes Magazine a few weeks ago about how the affluent millennial generation is utilizing the internet for online entrepreneur opportunities, which in general lacks the need for ownership. Ownership I mean, in terms of having office space, tangible products... think for example, Dropbox, an online file sharing business. It's completely a business on the internet that runs more or less by its users. It's nothing you can touch or hold and outside of maybe having their own servers, employees or owners probably do their business via their mobile phones. Employees are scattered all over the world for either talents and/or their 24/7 services. [caption id="attachment_1428" align="alignnone" width="576"] Brooklyn's Prospect Park[/caption] After surviving Hurricane Sandy and working from home for the last two days, I now understand the major advantage these business owners have. Today living in Brooklyn, New York City, I was not able to commute to my company's office located in midtown Manhattan. Trees were still falling, mass transit was down, subways were flooded, bridges were closed, cabs were minimal and many buildings did not have power. I was remotely working from my home computer, calling the tech guy and downloading files from our office network, which was taking about 30 minutes per file. Unlike these newbie start-up owners of today who outsource their employees from all over the world, my co-workers and I were scrambling the first few hours attempting to collect files, old emails and phone numbers. If I was working for one of these Millennial companies, we would have been all set to go from the 9am, and there would be a good chance not all of my co-workers would have been devastated by the storm and business would have been conducted efficiently. I'm not sure money wise what loss my company or any company in the Northwest may have suffered due to the lack of transactions these last few days. I can only think about how this virtual business thing has its perks and how it's going to be the new future of everyday work life (despite the thought of how lonely/peaceful I will be without my co-workers nearby) and that we maintain having electricity, of course.